Most OKR programmes fail within the first two cycles — not because the framework is wrong, but because of poor setup, insufficient leadership alignment, and the absence of an operating rhythm that makes OKRs part of how teams actually work. The OKR Hub was founded to solve that problem specifically.
Our engagements start with a diagnostic phase to understand where the organisation is today: how strategy is currently communicated, how teams set priorities, and whether there is the leadership commitment needed to sustain an OKR programme beyond the first quarter. We then design an OKR architecture that fits the organisation — not a copy of what Google or Intel did — and deliver it through a structured rollout that builds internal capability rather than consultant dependency.
The case studies on this page reflect real outcomes. BBC Studios increased OKR completion from 10% to 83% and business initiative alignment from 0% to 62%. Shell NewMotion trained 24 internal OKR coaches and established a company-wide OKR programme that ran on a two-week cadence. These results came from a combination of bespoke framework design, hands-on training and sustained coaching support.